Co-Owner, Lead Marketer
jessica@getrock.it
As the lead marketer for ROCKIT, Jessica utilizes her eleven years of corporate, agency, and freelance marketing and advertising experience to help small and mid-sized businesses. She combines a blend of strategy and project management in her approach, keeping in mind the potential and feasibility of the end-product. She’s also known for her attention-to-detail and efficiency in her work.
While she has worked in a variety of mediums from digital to print, her main focuses are on the following:
Digital – Website development and maintenance, SEO set up and best practices, email marketing and list management, social branding and posts, paid promotions and advertising, lead generation campaigns, analytics, and technical consultation.
Print – Sales packets, brochures, one-sheeters, business cards, billboards, and more.
Branding – Brand guidelines, messaging platforms, presentation templates, biography or about us printables, infographics, cover and header image templates.
Content – Copyediting, content creation, proofing, and additional strategy recommendations.
Production – Management and coordination with third-party vendors.
Jessica is also passionate about empowering those interested in learning the ins and outs of marketing. She offers one-on-one courses for business owners and is currently developing individual guides for establishing or revamping a digital footprint. Check back soon for those!
In addition to her extensive marketing experience, Jessica holds a BS in Communication Studies – Human Relations from the University of Texas at Austin, with additional certifications in mediation.